What is digital marketing and how do you start?

Digital marketing is actually a promotional activity that has moved. In the past, people put up banners, distributed brochures, or advertised on the radio, now everyone has moved to cellphones and laptops. So digital marketing is all about offering products, services or personal brands via the internet. Whether it's on Google, Instagram, TikTok, YouTube, or email.


You will often come across examples. I keep scrolling on TikTok through honest review videos but in the end I ask to buy. Open YouTube there is a 5 second ad. Search on Google and an article will appear that answers your question. Open the email containing a twin date promo. All of that goes into digital marketing.

Why do you have to understand digital marketing now?  

Because people have all gathered online. Instead of promoting in a quiet place, it's better to chat in a busy place. Keep the capital flexible. If you want to start advertising for 20 thousand a day, you can, you can do it for free via content. The best thing is, the results are visible. You can find out how many people saw your ad, how many times it was clicked, and how many people bought it. So don't play guessing games.


Then you can target it in really detailed terms. Hijab sales can be regulated so that ads only appear to women aged 20-35 years who like fashion. So the budget doesn't go to waste.


So how do you start digital marketing from scratch? No need to learn everything right away. Just focus on these 5 steps first.


First, determine the goal. Want to sell straight away, want to make a name for yourself, or want to gather potential buyers first. If the goal is clear, the next step will be easy.


Second, get to know the potential buyers. How old is he, what is his problem, what social media do you usually use? If you already understand them, creating content won't be inconsequential.


Third, choose one or two platforms first. Digital marketing is very broad. There is SEO, advertising, social media, email. If you do everything at once, you will be the one tired. Visual products such as food or outfits are suitable for starting on Instagram and TikTok. If it's services or education, try playing articles so that they appear on Google and LinkedIn.


Speaking of articles, SEO is a way to make your writing easy to find on Google. You don't have to be an expert right away. While walking while learning. If you need references in easy language, you can check Click Here. There is a lot of discussion about content, marketing, and how to get traffic in a relaxed way.


Fourth, create content that helps first, then sell. People don't open social media to see advertisements. They are looking for entertainment or solutions. So give tips, stories or education first. For example, selling coffee, create content that is the right amount of coffee for beginners. Only at the end will you offer your product.


Fifth, diligently look at the data. All platforms already provide numbers. Which content is busy, which advertisements are boring, it's all there. From there you know what to fix. Digital marketing consists of trying, failing, correcting, repeating again.


One thing that is often forgotten when starting digital marketing: how do we get paid from content. Creating content every day is tiring if there are no results. So now there is a platform that allows creators to earn money directly from views, without having to wait for thousands of followers first. It's called Zoyalink Platform


The difference between Zoyalink and other social media is that you don't need complicated requirements. Just posted today and got valid views, immediately calculated the income. It's transparent too, so you can see the money coming in from any view. Suitable for those who are just starting out and want to immediately feel the results of the content.


If you want to try it, just register via the Registration Page. It's free and there are no strange conditions. Post as usual, collect views, keep it flowing. Simple.


Zoyalink was built by Fyn Chilli because they were annoyed by the old social media monetization rules. There are many good creators who don't get paid just because they don't have many followers. So he made a fairer place. You can read the full story at Zoyalink Founder


So in essence, digital marketing is a skill that anyone can learn. You don't have to be technically proficient, you don't have to have a lot of capital. Just start from one platform, one content, one small step. As you go along, you'll understand.


And if you want your content to be immediately appreciated from the first view, Zoyalink could be the right place to start. Are you ready to post your first content?