Why Do So Many Watch Ads Show 10:10? (Image: Fakta Unik)
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Take a look at almost any watch advertisement and you'll notice something odd. The hands nearly alwa... Take a look at almost any watch advertisement and you'll notice something odd. The hands nearly always point to 10:10. Once you see it, it's hard to unsee.
That's no coincidence. The 10:10 position creates a balanced, symmetrical look while leaving the brand logo near the top of the dial clearly visible. It also gives the watch a more welcoming and visually appealing appearance in photos.
Some people believe the time was chosen because of a historical event, but that's generally a myth. Most watchmakers use 10:10 simply because it presents the product in the best possible way.
